6 Sustainable Brands Changing The Fashion Domain

As global consumption grows, so does concern for our planet, leading many to rethink their shopping habits. Fortunately, more international brands are stepping up and a new wave of passionate entrepreneurs is launching vegan and sustainable labels. 

Whether you’re looking for a particular outfit or a timeless piece, it’s easy to get caught up in the trap of purchasing based on aesthetics or trends, neglecting the incredible work behind smaller, sustainable brands.

So embrace the vegan fashion industry which is developing its market with an impressive 14% annual growth, driven by rising global awareness and a shift towards slow living.

Hello Folks,

Check out our handpicked selection of vegan and sustainable brands changing the fashion landscape with their commitment to the planet.

Ninety Percent

Ninety Percent puts responsible, sustainable practices above all else. This is precisely where the brand gets its name. The brand donates 90% of its profits to those who help create its collection and to five meaningful causes. 

With soft, modern tailoring and new silhouettes, Ninety Percent offers pieces perfect for creating a timeless capsule wardrobe.

Pretty Polly

Stay stylish while supporting sustainability with Pretty Polly‘s Eco-Wear line. Made from a minimum of 80% biodegradable and recyclable polyamide, these hosiery, seam-free underwear and leggings reduce their environmental impact significantly. 

Also, their innovative technology ensures that garments decompose in approximately three years when properly disposed of in a landfill.

E.L.V Denim

E.L.V. Denim is a great brand name for a sustainable wardrobe. Founded in 2018 and based in East London, this luxury label creates timeless, standout designs using 100% upcycled materials. It ensures that their garments don’t end up in landfills and harm the planet.

Brother Vellies

Aurora James founded Brother Vellies in 2013 to preserve traditional African design through her luxury footwear brand. Crafted by artisans worldwide, the collections feature materials like vegetable-tanned leather, recycled tire soles, and hand-carved wood.

The Brooklyn-based label is a favorite of style icons like Solange Knowles and Meghan, the Duchess of Sussex and now ours too!

Asket

Asket focuses on giving its customers the perfect fit, which is key to any capsule wardrobe. With 50 sizes to choose from, the brand ensures you find the right size reducing the need for frequent replacements and promoting a greener approach. 

Asket’s business model moves away from trends and seasons. Instead, it focuses on creating a permanent collection designed for longevity, honoring the resources used and slowing down the cycle of fast fashion.

Caalo

New York based brand, Caalo offers versatile, non-gender-specific garments that transform, giving you multiple looks from a single piece. As the creative director of Caalo, Chelsea Claridge said, “We design pieces that can be styled five different ways across seasons, ensuring endless possibilities.” 

With a focus on quality, these timeless items are made to last, aiming to be cherished for generations rather than ending up in landfills. Their philosophy? Buying less but buying better.

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