When was the last time you bought something online without looking at its images? Probably – Never!
What we see is what allures us the most, be it a flawless party dress or a perfectly captured luscious macaroon captured with some of the best digital camera brands.
As soon as you see something effortlessly crafted under a lens, your mind pokes you to look more for its details, and soon – you want it or not but you end up becoming a victim to product photography! You might feel guilty later sometime, but let us tell you – it is the same story for most of us and the ultimate culprit is that masterpiece you saw initially clicked using some of the best digital camera brands.
Product photography is an excellent trick that many companies use today to attract their customers with their professionally clicked, well-crafted artwork.
No matter how finely you define your product specifications or write an essay about what it does, the first thing your buyer will scroll towards will be your product images – regardless of what you deal in, be it fashion, clothing, food, or digital products – product photography and some best digital camera brands should never leave your mind.
Why Do You Need Product Photography?
As discussed, we feed more from images than any other information present on a website while buying a product. An image can make or break your product demand consequently affecting your e-commerce sale.
The quality of your product photography and the usage of the best digital camera brands says a lot about your company, reputation, and even service. You can convince your customers without even explaining a thousand-word story of your product. The details, clarity, and appeal of your product image can convey how serious and professional you are in your niche.
As per thegood – more than 85% of the people will buy a product just after looking at its images.
- 0.52% of your buyers would be satisfied after looking at the single product image.
- 33.16% would like to see multiple images and,
- 60% of your buyers would like to see a complete 360º view
Yes – Product Photography is THAT important!!
But it takes more than just a photographer to click such amazingly hypnotizing pictures, mostly the credit goes to their well-chosen camera and best digital camera brands.
We all have apt knowledge about the best digital camera brands and pretty much know how to use them. DSLR’s have gained a lot of popularity in the professional product photography niche and has become a dream camera of everyone who thinks of owning one.
So before we jump right into which best digital camera brands to choose from for the product photography, let’s learn:
What is a DSLR?
As per photographylife.com a Digital Single-Lens Reflex camera ( DSLR) is a camera that uses a mirror mechanism to either reflect light from a camera lens to an optical viewfinder or let light fully pass onto the image sensor.
The advantages of using a DSLR (has to be from the best digital camera brands) for product photography is that it helps in achieving high-quality images, flexibility over depth of field, flexible controls, better speed, impressive focus, sensitivity to light and allows you to use different lenses.
The camera you use for product photography plays an important role in maximizing your sale. All you need to do is some homework to find out which are the best digital camera brands you need to add on your list without breaking your bank!
To narrow it down, we have created a list of best digital camera brands for product photography that will awaken the inner photographer in you!
8 Best Digital Camera Brands for Product Photography
1. Sony RX100
Price: $398 l Type: Digital l Storage Types: U3 cards I USB: 2.0 (micro HDMI) I Weight (inc. batteries): 465 g I Dimensions: 124 x 97 x 70mm
As you know. Sony is among the best digital camera brands. Sony RX100 is the camera that comes with 20.2 megapixels and offers great images even in a low-light. It is efficient, pocket-sized, and gives a tough competition to the images taken from a DSLR or mirrorless camera.
To capture the best image of your product, it gives you a large maximum aperture, F1.8-F4.9 Carl Zeiss Vario-Sonnar T* lens, focuses peaking display, 3.6× optical zoom, Carl Zeiss T* Vario Sonnar lens (28–100 mm 35mm equivalent focal length range).
Also Read – Product Photography Pro Tips
Price: $499.95 l Type: DSLR l Storage Types: SD/SDHC/SDXC I USB: USB 2.0(High Speed,Bluetooth) I Weight (inc. batteries): 615 g I Dimensions: 124 x 97 x 70 mm
The next on our list of best digital camera brands is Nikon. At just $500, Nikon D3500 is a great bargain to put your hands on. The fully HD camera with 24.2 megapixels of the camera lens, any amateur can achieve the pro images. It is one of the best cameras for product photography, capturing every single detail and does not mess with the original colors of your product.
The product does not just promise high-quality images but also high-quality videos with awesome 1080/60p. It also includes the rare feature of providing 11 auto focus points making you never miss any area.
Price: $518.96 l Type: Digital l Storage Types: SDHC I USB: 2.0 I Weight (inc. batteries): 290 g I Dimensions: 102 x 58 x 41mm
As it consists of a fast lens that allows it to hit more light, the image quality is improved – impressively even in low light.
The RX100 II has a Carl Zeiss optic with an effective focal length range of 28-100mm (3.6x zoom) and with a variable maximum aperture of f/1.8-4.9. The RX100 III lens is equivalent to a 24-70mm f/1.8-2.8 (2.9x zoom) in full-frame terms.
It is one of the best pocket-sized cameras. The massive zoom range gives you the advantage to take photos at even very confined places without ruining the image quality.
4. Pentax K-70
Price: $560 l Type: DSLR l Storage Types: SD/SDHC/SDXC I USB: USB 2.0(micro B) I Weight (inc. batteries): 688 g I Dimensions: 126 x 93 x 74 mm
Many people underestimate Pentax, but it is among the best digital camera brands to go for.The Pentax K-70 has an easy to carry body that makes it a good outdoor companion.
Its super-high-sensitivity feature allows you to capture high-resolution images which are a must in product photography.
As it carries a battery life of 450 shots which is a good-enough requirement for a DSLR. The sturdy manufacturing ensures a longer life even when used in any rough and tough condition.
Despite some pros and cons, its sensor-shift IS system for a ‘Pixel Shift’ mode, reduces color noise and enhances resolution making it a fit for product photography.
5. Nikon D800
Price: $729.99 l Type: DSLR l Storage Types: SD/SDHC/SDXC I USB: HDMI, USB 3.0 I Weight (inc. batteries): 898 g I Dimensions: 146 x 123 x 81.5 mm
With a remarkable 36.3 megapixels and battery life of 900 shots per charge, Nikon D800 will not let your or your product down. If you are looking forward to investing in a good camera with a one-time investment price, this camera can help you achieve your goal.
Nikon D800 lets you achieve exceptional photos offering versatile shooting and fluent operation. If you are someone who requires end results of the highest quality, then it is the first pick for you.
Price: $864.95 l Type: DSLR l Storage Types: SD/SDHC/SDXC I USB:2.0 I Weight (inc. batteries): 465 g I Dimensions: 124 x 97 x 70mm
Fast, user-friendly, low budget, amazing quality – what more can you ask from a camera when doing product photography.
If you are professional, then there is a possibility that you will not agree to what we just said, but if you are a beginner and amateur then this product is going to live up to your expectations. Its easy to use and working encourages you to brush up your inner skills.
It has a 24.2 megapixels sensor, enough to capture a good-quality product image.
As mentioned before, Nikon is among the best digital camera brands that you can blindly trust on.
Price: $4498 l Type: DSLR l Storage Types: SD/SDHC/SDXC and UHS-I I USB: 3.0 I Weight (inc. batteries): 890 g I Dimensions: 50.7 x 116.4 x 75.9mm
Canon, being one the best digital camera brands can never disappoint you.
With an outstanding 30.4 megapixel feature, built-in BPS, and amazing wifi connectivity, no matter what you are clicking, a sharp, extreme quality and a 4K experience are all you are going to get. The high-resolution sensor and updated image processor, Canon EOS stands out from the rest.
When you start product photography on your own, owning a good camera could be a great decision for you and your business. Low-quality and distorted images are the last things you would want to put on your website. It can take away a lot of your positive prospects. EOS 5DF makes sure you do not lag behind the race.
8. Nikon D6
Price: $6496.95 l Type: DSLR l Storage Types: Dual XQD/CFexpress slots I USB: USB 3.2 Gen 1 (5 GBit/sec) I Weight (inc. batteries): 1270 g I Dimensions: 160 x 163 x 92 mm
The only unfortunate reason (despite being among the best digital camera brands) to put this camera at the bottom is its price! If you look at the specification and its working, there is no way you can say no to this camera. The image quality and its fluid working will make you proud and you will not stop boasting about it once you own it.
D6 is one of the most reliable cameras from Nikon. D6’s high-resolution 20.8MP FX-format CMOS sensor and state-of-the-art EXPEED 6 image-processing engine qualify it to live up to any professionals’ demand in every environment and puts life into your product.
Once you start your product photography using D6, you will realize that your products have never looked that real!
Besides its price range, there’s nothing more you need to think about. If you got some plans to invest in your business, then this could be a great investment rather than hiring a professional photographer because D6 is no less than any professional!
Best Smartphones for product photography
We have classified our list of Best Digital Camera Brands for product photography according to the price range. If you are new into product photography and do not wish to spend much on such best digital camera brands, then there are some smartphones that can still satisfy your need!
1. Google Pixel 3 XL (Smartphone)
Price: $391 l Type: 12MP Camera l Storage Types: 64 GB memory I USB: USB-C 2.0 I Weight (inc. batteries): 184 g I Dimensions: 158 x 76.7 x 7.9 mm
If you are looking for the best piece of the pie in terms of product photography using a smartphone, then Pixel 3XL gives you more than what meets the eye.
Apart from its stunning camera quality with 12.2 megapixels, it offers an impressive battery life of 16 hours and 49 minutes, large storage capacity, and innovative features.
If you want your product photography to stand out without focusing too much on buying a camera, then Google Pixel 3XL can get you amazing images without being too heavy on your pocket.
2. iPhone Xs (Smartphone)
Price: $634.97 l Type: 12MP Camera l Storage Types: 64 GB memory I USB: Type-A USB-C cable I Weight (inc. batteries): 177 g I Dimensions: 143.6×70.9×7.7 mm
If you are not much into the camera and just looking for something that can get you some high-resolution images of your products, iPhone Xs can fulfill your wish here.
Not necessarily you will only be needing a professional camera to achieve good results, with Quad-LED dual-tone flash, HDR (photo/panorama), and 12 MP high-resolution camera – it will ignite your will again to take photographs using smartphones.
Usually, it gives you a battery life of 10 hours and 35 minutes, you can gain the advantage of just using the camera rather than exploring all features all the time.
Price: $1399.99 l Type: 108 MP Camera l Storage Types: 256 GB memory I USB: Type-A USB-C cable I Weight (inc. batteries): 222 g I Dimensions: 166.9 x 76 x 8.8 mm
The final in the list of best smartphones for product photography is by the most trusted brand, Samsung.
The phone is known for its durability, powerful 5000mAH battery life and an attractive AMOLED display which reveals the finest colors of the images clicked.
When thinking about product photography, this smartphone will get you all that is needed. Sharp colors, stable photos, enhanced quality and one-click masterpieces is what you can expect.
What Are The Good Tips In Mastering That Finest Click?
Now that you are aware of the best digital camera brands you need to choose from, it doesn’t end here. There are a few more tricks you can use for your product photography and make a blast!
Whenever you take a photo, not just of the product but of anything or anyone, angle is the first thing you need to pick. A wrong angle can completely ruin your efforts.
Despite having the best digital camera brands by your side, you must understand the importance of angle. Your angle can just change what you wanted to deliver. It is a major tool to keep in your pocket. It is a subtle tool with a great impact.
Check the lighting before you capture. Even if you are using the best digital camera brands, a slight change can turn the complete table against or in your favor. How your image looks, the color of it, and the minute details – all are revealed finely with good lighting. Try increasing and decreasing the lighting from different angles and you will find the difference yourself.
There are 2 different types of lighting you can make use of:
Natural Lighting: You can create beautiful artworks using sunlight. This option is better when you are doing your product photography outdoors and you are not in a hurry to get it all done as the time will play a major role in this. Finding the right slot and required angle while working with natural lighting can be a crucial task, but can reap you some charming results.
It helps you save energy along with getting exceptional results. Again, which camera you are using puts a lot of impacts, hence it is required that you use the best digital camera brands.
Artificial Lighting: Working with artificial lights gives you much more flexibility as compared to sunlight. You can work both indoors and outdoors at a convenient time.
Yet again, the angle will play a major role in this which can be achieved with a little amount of practice. While working with artificial lighting for your product photography, you will have the advantage of manipulating the sharpness and quality of the final image.
If you are planning to keep your natural background, then it is immensely important that you choose it wisely. Make sure that the color of your background is not overpowering or manipulating the color of your product.
There should be no unwanted and distracting objects as it can derive the focus off of your actual product. You need to see if it is sturdy and flat enough to display your product as needed.
We have mentioned it before, and we are mentioning it again – high-quality photos and the best digital camera brands are a must. The more detailed and focused your products are, the more your customers will want to buy them.
Adjusting your focus to take out the most from your click is very important. The quality of your images defines the quality of your product.
Having great products on your end and the best digital camera brands simply don’t make any sense if your customers can’t get convinced with what you are selling. 2020 is all about showing off and with building competition in the market with various available platforms to advertise, promote, and flatter your products – how your products look matters a lot.
The impact an image leaves on our brain when we first look at something could be greater than actually what we want, so when running an online business, product photography and the consideration of best digital camera brands becomes a vital element to include.
The market is flooded with good, budget-friendly, and professional cameras. To achieve some amazing product images that can create a difference online, putting some tempting images out on your website, social media, and various other advertising platforms and fetch more audience to your business.
Hopefully, our list of Best Digital Camera Brands and few light tips on photography will allow you to put something great out on the palate. We highly recommend to read the blog about Product photography rules to gain more insight.
With this, we conclude our article on Best digital camera brands for product photography. If you want to earn some more insight on eCommerce, dropshipping, and product photo editing – Subscribe to Pixelphant Newsletters.